Affordable luxury is here. For auto buyers who are interested in enhanced performance and appearance packages but are unable or unwilling to spend high-end prices, the entry- and mid-level luxury markets are the answer. When luxury cars first hit the market they were unattainable to all but the highest income earners. Those days are gone. With more and more automakers entering the luxury vehicle market, opulence has become more affordable than ever.
The New Face of Luxury
Luxurious vehicles used to be limited to a very few select automakers and, likewise, a small auto buyer market. Today, all of that has changed as carmakers have begun offering these high-end vehicles for under $40,000.
These pricey autos are also available in many models. No longer limited to speedy two-seaters or large executive automobiles, car buyers can find luxurious features and details in 2- and 4-door sedans, wagons, SUVs and even minivans.
Aspiring owners will find similarities across all models such as comfortable and high quality interiors, moonroofs and leather upholstery and accessories. Many of today’s models can hold 5 people or more making them extremely family-friendly.
The Affordability of Luxury Vehicles
How have these extravagant autos become so affordable? And doesn’t their affordability somewhat diminish part of their draw? The attraction of exclusiveness?
Not exactly. While luxury vehicles used to mean a sumptuousness that was accessible only to the rich and famous, things have changed. You now have entry- and mid-level luxury vehicles, which are accessible to everyone from business executives to the family CEO, better known as mum.
These lavish automobiles become more affordable once you remove the options. The most affordable luxury vehicle is a stripped-down version of the higher-end vehicles. The vehicles look similar, sometimes exactly the same to the untrained eye, and they all carry the same precious emblem, maintaining the prestige of the vehicle. Handling and safety features are often the same or very similar so drivers don’t lose out on those quality features either.
Though compared to top of the line luxury, the entry- and mid-level lines are bare bones, that’s just a starting point. Buyers can choose to add-on options to achieve higher-levels of luxuriousness. Opting for items that are important to them while bypassing features they aren’t concerned with is the best way to find an affordable level of luxury.
Source: https://bit.ly/2IdfV9N
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